Using Capture Forms and Incentives To Build Your Email List

Posted by admin on August 19, 2009

Email marketing is not as difficult as people might think it is. It is actually one fundamental step in building a successful business. Whether you choose to make an income through affiliate marketing, MLM or a home based business, building an email list full of responsive prospects is the key to your success. So how do you do that?

You do that through capture forms and incentives. A capture form is nothing more than an enticing squeeze page or mini website that captures your prospects information such as their name, email address and in some cases, their phone number. The incentive can be anything from a free report, ebook to a newsletter full of valuable information. You peak your prospects interest through your incentive and gain an email marketing lead through your capture form. Once they give you their information, you can then email them down the road about your product or service.